Sandy McDonald is an online marketing coach. She blogs, is an author and a TEDx speaker.
After 22 years running a marketing communications company, she used purposeful blogging to start and build a vast global community that works to help children orphaned in Africa.
Sandy’s TEDx talk, Tell your story, save a life is based on this experience and explains how your story can enrich, change or even save lives.
Her book, Get it right online. Build a clan and supercharge your business, details the framework to do this.
Now Sandy works with business owners to bring clarity into their complex online world.
She helps them build a coherent and correctly positioned online platform from which to tell the stories that can build a loyal clan, as both a business development and life-changing practice.
Blogging is story telling. Done well it’s a paradigm shift, changing a business conversation to what matters; how to make a difference in people’s lives.
She believes that at the intersection of the Internet, compassion and stories, communities gather, and that what can be done with such communities is yet to be imagined.
She is known for converting a complex online world into practical, but life-changing steps for business owners to supercharge their business AND their lives.