Connections on LinkedIn. Is it worth it to pay for them?


Only a few of us know how to utilize LinkedIn to connect and develop business connections that genuinely pay off in terms of time and money. If we aren’t on LinkedIn to do business, then why are we there? This is a difficult topic to answer.

The subtext here is neither, “I have spent a few minutes of my time on you, so now give me a check! “, nor does it suggest a harsh commercial world.

However, even if our goal is to build a business community online to which we deliver valuable, meaningful information and advice, aren’t we doing this so a percentage of that community will result in good repeat business and a percentage will advocate for us. No, I don’t think so.

For many weeks, a conversation on LinkedIn drew contributions from more than 20 individuals, and it became clear that there is considerable uncertainty among participants regarding the value of connecting.

Is This Person My Friend or My Enemy?
A lot of individuals discussed how to reply to an offer to connect, despite the question being on the value of interacting with people you don’t know, For those who don’t know someone well, LinkedIn only gives the “friend” status option, which I was unaware of before to this interaction.

The viewpoints on this topic seemed to be split into two camps: the first feeling that stating you’re a friend when you aren’t, was improper, unpleasant, and problematic; the second believing that declaring you’re a friend when you aren’t, was acceptable.

The opposing group argued that a handshake and swapping business cards at a networking event were indistinguishable from being linked to someone as a friend. Even though you have their card, they are still a stranger to you.

According to one commenter, you can learn more about a person by looking at their LinkedIn profile than you can by meeting them briefly in person at a networking event.

I pondered if LinkedIn should create more categories in response to people’s anxiety about being linked to certain people. ‘Interested,’ or ‘Two Degrees,’ or both? “Blatant self promotion” or “simply adding to my collection” are also acceptable excuses for those who want to be completely forthright.

Some individuals argued that networking was pointless if you were just conversing with people you already knew, rather than meeting new people.

Many solid tips were given on how to avoid the friend problem by joining groups and inviting individuals from such organizations. As an alternative, you might go to your connections on the main page, click on someone you may know, and then personally invite them to join.

Ultimately, it seems that everyone agreed that the decision to accept or reject it was yours to make. It was also said that you may alter your preferences to only receive invites from those who already have your email address on file.

I’m glad I didn’t find out about it. If it weren’t for LinkedIn connections, many of the chances I’ve had would have gone unnoticed.

How to connect with people on LinkedIn
The proper way to connect on LinkedIn was the subject of the second recurring theme in the conversation. Everyone agreed that if you were asking someone to join your network, you should take the time to research their profile and explain why you are doing so.

We decided that if we were invited or inviting, we would look into the profile of the invitee to determine whether or not our company goals were aligned with theirs.

Active participants indicated they would extend invites to meet in person via their groups and that this had in some instances resulted in commercial opportunities.

Invitation to join in the fun
The situation may need a different perspective. I don’t usually extend the invitation to strangers. Prioritizing my time does not mean that I don’t want to. To my pleasure, almost all of my LinkedIn contacts have been made by way of an invitation.

It has been noted in the thread that for many years, we worked as consultants and our sales funnel began with cold calling to see who we might send our well crafted marketing materials to.

Next, the receptionist, the gatekeeper, and on rare occasions even the custodian had to be conquered before we could get any further. To be welcomed to join someone else’s network and get the benefits that come with it is a welcome change of pace.

As a token of my appreciation, I took the time to go through their profile and website. It’s unusual not to have a networking recommendation, an internet marketing tip, or a shared viewpoint that you may share with others.

Connections on LinkedIn. Is it worth it to pay for them?
This more fundamental question still needs to be addressed. Despite many people’s enthusiasm for their LinkedIn successes, there was no concrete proof that their efforts had resulted in new business.

Being advised by a mentor that it’s simply a game of numbers was discouraging when I first began internet marketing. Even if our past experience in our previous communications consulting provided validity to this position, at least offline, it was not what I was expecting to hear from this person.

No matter how many new business tactics we tried, it was ultimately just a numbers game. A hundred focused direct marketing pieces, followed by eight to ten meetings, is what we would do. A single long-term customer would be considered a success from those encounters.

The online discussion marketplace is a far more rewarding experience for me than the sometimes thankless process of attracting new business on-site. When asked “what would you do if the internet disappeared?” by a group of bloggers, NuffNaff recently conducted a poll. Even thinking about it brought me to my knees.

Development of new businesses and businesses. Is it better to do business in person or on the internet?
To understand the importance of new business and business development for small firms, it is important to examine the fact that most small businesses perceive these activities as critical to their long-term success. They’re ready, or at least they should be, to devote a significant amount of their waking hours to each of these pursuits.

Many small-business entrepreneurs take care of their own taxes. For some, hiring a new company manager, customer service manager, or salesperson is worth a significant investment.

Is there any reason to treat time spent actually connecting with others on LinkedIn any differently?

We have encountered all these instances. To begin with, we did everything ourselves, then hired someone else to do it for us, and now we are mostly developing our company online, even though we continue to network in person.

The prospects that are opening up because of the contacts I’m establishing on LinkedIn and via my blog are significantly larger.

Here’s the true reason why this is happening.
It’s exponential, just like anything else online that’s done correctly. As with Facebook, when you connect with someone, you may be exposed to their network and their network’s network.

In order for something to succeed, one must put in the effort. Do you think this is more or less time-consuming than all the other offline actions that are necessary to bring in new customers? This may be influenced by the level of self-control you exercise while using LinkedIn.

To put it succinctly, a well-executed daily plan will reap rewards. Respond to the invites you get in a sincere manner. Take a look at their profile and/or website and provide some feedback that might be beneficial to them. If you get a response, extend invites to meet. Become a member of relevant organizations. Be on the lookout for opportunities to participate in online debates every day. Make an impactful contribution. First and foremost, consider ways to assist. Make a habit of it and do it regularly. Use your blog as a springboard – this is critical, of course.