Making a decision to do something.


Winding red dirt trails lead to a clear green lake at the base of an escarpment where the river plunges 2,000 feet to a leopard-populated and sparsely-inhabited valley below miles away from the closest hamlet.

My father brought me there when I was a kid. I brought my kids there as an adult. I’d want to take my grandkids now that I’m thinking about it.

Having a purpose in mind

That’s why I’ve set a goal of doing so when they’re old enough to remember and carry the memories into adulthood.

Along the route, I’ll expose them to the place of their mothers’ birth and to the strange and alluring place that is Mae Hong Son.

They’ll be able to see how fortunate they are in comparison to the millions of youngsters across the world who are not only starving but have also lost loved ones who would care enough about them to make plans for their future.

It’ll be 10 years before then. When that day comes, I’ll be 72 years old. I can now focus on both short-term and long-term objectives now that I have a plan in place. They’ll talk about money, health, and how to actually go on the trip.

The tumultuous amount of water tumbling down the cliff is as clear as the quiet green pool that sits just above it. It’s a fantastic parallel.

Working for yourself. It’s like a rushing stream.

When it comes to starting and sustaining a successful company, being clarity is like the eddies and currents of a flowing river.

In spite of the river’s rocky and reedy path, it will always find its way back to the sea, where it will resume its gravity-driven, inexorable voyage.

The stillness of a calm pool is a lovely analogy for achieving clarity of purpose. It’s a peaceful setting. Take a breather, please.

It’s as if the pool’s rapids have been unleashed, creating their own velocity.

Anyone who has launched a company, a campaign, a show, a relaunch, a rebrand, a partnership, or a departure can tell you this.

Intentions are only as strong as their underlying motives are.

Put yourself at conflict with the beliefs, ideals, and motivations that drive you to be here and your aim will be scuppered from the off. Many of us make this mistake in work and in our personal lives.

Once upon a time, I had a goal of making a fortune on the Internet. I tried everything I could think of in terms of time, money, and effort, but to no avail. I just couldn’t do it.

There were many aspects of my online money-making plan that were at odds with who I am and what I value most. I couldn’t possibly perform what I was being instructed to do in this manner.

In my mind, I was a failure for a long time.

At the same time, I was motivated by a deep desire to make a difference in the lives of children who were in need. This goal propelled me into the development of a worldwide network that is still actively trying to achieve it now.

As a result of my efforts, tens of thousands of orphans and at-risk youngsters in Mae Salong are better off now than they were before. That’s a lesson you can use throughout your whole life.

The precessional law

Marshall Thurber, a well-known American social theorist, was a co-presenter at a TedX presentation I gave last year.

“Whose life here has gone completely according to plan?” he said at the beginning of his speech.

Then he made a joke about me. When Sandra set out to earn millions on the Internet, she ended up making a difference in the lives of many others.

It seems to be a hypothesis, a law that cannot be changed. Precession is the term for this.

No matter how many detours and obstacles you encounter on your path to your life’s goal, you will eventually arrive at your destination just like the Pai River did.

Even if you don’t believe in it at the time.

A large, immovable object. It’s a problem. A tranquil body of water. Clarity. A 2,000-foot-high waterfall. Progress is made. An unexplored region. Exploration. The forest ocean. Expansiveness.

Such an image inspires me to keep focused on my goal and enjoy the trip, even if it seems like a poem. I want the same for you.