Tag: Blogging

  • The goal is coherence.

    That’s no cacophony when the wild ducks you’ve been herding line up on your skillfully built wall and joyfully quack to the same song sheet. It is coherent and magical. Serendipity is not coherence. It’s not only the right time, location, or place. It takes bravery, constancy, focus, and clarity of goal for it to […]

  • What is organic SEO? Why it’s bad for business to ignore it.

    Organic search engine optimization (SEO) is based on the simple idea that there are three important things online: your offer, the people who are looking for it, and the search engines. How organic search engine optimization works and why businesses should pay attention First, the content on your website needs to explain your offer in […]

  • I absolutely abhor sales.

    As a company owner, how many times have you heard the phrase “I love what I do but hate selling it?” It appears to be a gut reaction to putting a value on something they care about and then having to ask for it. For small businesses, “sales” is a relatively new concept. The term […]

  • Why you shouldn’t forget about Google+

    Everything I’ve read about getting started with Google+ is from the point of view of a personal profile. For example, Neil Patel from Crunchbase wrote this article on Problogger called “10 Useful Things You Should Do on Google+ Right Now.” The article is very helpful and a must-read if you want to learn about things […]

  • Why you should blog makes much more sense if it costs $80 billion

    When the news says that the Internet is worth as much as Australia’s iron ore exports, it makes a lot of sense to know how to blog for money. This week, Australian news media jumped on a report that was paid for by Google Australia and done by Deloitte Access Economics, a well-known economics research […]